NSM Featured on AM Best TV

AM Best logo and Geof McKernan headshot with text that reads “AM Best TV Presents: From Generalist to Specialist. Geof McKernan, CEO, NSM Insurance Group”

NSM Insurance Group CEO Geof McKernan was featured in an interview with AM Best, the industry’s leading authority on insurance company ratings.

The presentation — titled “From Generalist to Specialist” — highlights how operating as a specialist provides ample growth opportunities for agents and carriers alike.

Geof explains the generalist structure no longer suits today’s marketplace due to increasing consumer demand for expertise. For over 30 years, NSM has built specialty insurance programs to meet the unique needs of various niche industries from behavioral health to commercial towing. This deep industry knowledge establishes trust with agents and provides greater consistency for carriers.

“We always start with the industry,” says Geof. “In what industries can we develop, implement and distribute profitable underwriting to grow that business? As the world evolves and industries evolve, we are evolving to meet those needs.”

Watch the full interview here.